Honda gives official approval to Pinewood's Pinnacle DMS

26 June 2007

 

Honda has given official approval for use of Pinewood's Pinnacle dealer management system by its franchise dealer network.

 

The move opens up a market of 205 Honda dealers to Pinewood and has been made after an endorsement process that has taken several months.

 

Paul Kidd, dealer systems support manager at Honda, said: "Our policy is to endorse core products that provide key benefits to our dealer network and we believe that Pinnacle fulfils that requirement."

 

Pinnacle already holds approvals from a large number of motor manufacturers including Saab, Land Rover, Jaguar, Ford, Hyundai, Citroen, Suzuki and Mitsubishi.

 

Managing director Neville Briggs said: "We're very pleased to gain Honda approval. The endorsement process is rigorous and it is gratifying that Pinnacle passed with flying colours.

 

"Pinnacle has been growing in popularity very quickly over the last couple of years and we are sure that we will be able to convince Honda dealers that this is a product that will help them reduce their cost and increase their profitability in a number of ways."

 

 

For further details please contact Simon Wells at
Paperchase Public Relations on 01283 711311
or e-mail simon@paperchasepr.co.uk