Vehicle Health Checks key to incremental profits in 2012
Vehicle Health Checks are proving to be the key tool for generating incremental franchise dealer profits in 2012, according to new findings by leading dealer management software specialist Pinewood.
The company says that from research covering its own franchise dealer user base, VHCs have been found to be more effective than any other aftersales tool – such as warranties and service plans – when it comes to increasing margins.
Neville Briggs, managing director, said that the finding was unsurprising but underlined the importance of VHCs in an aftersales market that continues to be extremely tough.
He explained: “A VHC enables a dealer to potentially extract the most potential profit from any vehicle in their workshop by ensuring that they take a structured approach.
